Megan Gonzales

Megan Gonzales

Megan is a revenue-generating, brand-building marketer. She loves combining compelling content and creative with strategic digital campaigns for maximum results and has a knack for helping bring stories and business objectives to life. When Megan isn't at Metricstory, you can catch her cheering on the Huskies and Seahawks, playing music, practicing yoga, and exploring the beautiful PNW with her husband.

Why You Should Be Planning to Invest in Analytics Today

There is no shortage of data when it comes to the eCommerce industry. The issue that can arise when seeking to drive revenue is more closely related to the gathering of data and, of course, a...

Metricstory Welcomes Tom Gonser to Board of Directors

Metricstory announced the addition of Tom Gonser, Founder of DocuSign and Partner at Seven Peaks Ventures, to its Board of Directors this month.

How To Use Enhanced eCommerce Features Of Google Analytics

The Enhanced Ecommerce features in Google Analytics bring online retailers benefits that Google Analytics alone cannot achieve. It is worthy to note that Enhanced Ecommerce features provide...

Actionable Data Insights for eCommerce Business Decisions

Actionable data insights are the apex of your data collection and analysis. They are essential to understand and implement and can significantly impact your eCommerce business decisions. By using...

Google for Retail 101: Are Product Listing Ads Worth the Investment?

When it comes to eCommerce, your product has to stand out and only the best ads will win clicks. With the enormous variety of online marketing now available, it’s crucial to recognize the best...

Google for Retail 101: Getting Started with Google Merchant Center

Online retail is in and growing. According to eMarketer, global eCommerce sales are expected to grow 15.1% to $605.3 billion in 2019. While the onset of online shopping may threaten the...

The Online Marketer's Guide to 2019 Holidays

The new year means a fresh start for eCommerce companies to plan for the abundance of holidays and opportunities for marketing campaigns. But where do you start?! With so many holidays...

Adding Video Content to Your Social Media Strategy

The impact of social media has altered all kinds of industries. The value of having a presence online has never been greater. Word-of-mouth marketing that once occurred in small social circles...

Improving Your Google PLA Performance and Profits

The eCommerce industry continues to show incredible year-over-year growth worldwide. Meanwhile, consumers both demand and crave visual engagement. So, it should come as no surprise that Google...