email-marketing

5 Ways to Increase eCommerce Email Conversions

One of the reasons why eCommerce is such a great way to build businesses today is because of how easy it is to integrate revenue streams with marketing channels, such as email.

Use Your Data to Increase Email Conversions

Don’t get into a rut with your email marketing. If you’re not actively, and regularly, segmenting your audience and sending targeted emails to increase engagement and conversions, you’re missing...

How to Leverage Your Transactional Emails

Transactional emails have never been regarded as the cool or flashy sibling to promotional emails. But, because nearly all eCommerce businesses have transactional emails set up, it's crucial that...

How to Optimize Email Campaigns For Your Mobile Customers

Using a marketing email platform such as Mailchimp, SendGrid, Marketo, or Eloqua will reveal how many recipients opened the email, from where, and from which device. This measures the visitor...